Web Analytics
Most website owners want to know how many people visit their site. Web analytics allows you to learn so much more about the visitors to your site, how they got there, and what they did while on your website.
Web analytics is an integral part of interactive marketing. Without web analytics, we would not know the valuable data about our websites, social media platforms, blogs, and other online content.
Using a variety of web analytic platforms, we can provide the following services to you:
Web analytics is an integral part of interactive marketing. Without web analytics, we would not know the valuable data about our websites, social media platforms, blogs, and other online content.
Using a variety of web analytic platforms, we can provide the following services to you:
- Identify KPIs (key performance indicators), or the success metrics of your business.
- Develop a dashboard to track the KPIs
- Provide competitive analysis to inform your marketing decisions
- Metrics reporting and optimization strategy
Custom Website Analysis
We will provide custom analysis of your website based on your marketing objectives.
Through web analytics, we can provide invaluable insights into:
Through web analytics, we can provide invaluable insights into:
- Traffic sources: Organic, PPC, Direct
- Website visitor demographics: Location, Language, Device, etc.
- Pages visited
- Most popular content
- Conversions: Did they buy, download, contact you, etc.?
- Entrance pages / Exit pages
- Bounce rates
- So much more!
